Subaru of America Announces Pricing for 2013 BRZ

It’s official! The 2013 Subaru BRZ will start at $25,495 (for the Premium model with a 6-speed manual transmission). The 6-speed automatic costs an additional $1100. Premium models come standard with touch-screen GPS Navigation, Bluetooth connectivity, and HIDs.

Limited models add Alcantara seat inserts with leather bolsters, heated seats and mirrors, dual-zone automatic climate control, fog lights, Keyless Access & Start, and a body-color decklid spoiler. Limited models start at $27,495.

We’re surprised that Subaru isn’t offering a base model BRZ, but we’re guessing that Toyota and Subaru are being careful not to step on each other’s toes. If you want a low-cost track car, get the Toyota GT 86. And if you want luxury features, get the Subaru BRZ. You can check out all the details below:

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At-A-Glance 2013 Subaru BRZ

Key Facts/Performance

• All-new Subaru-developed vehicle-specific platform.
• New 2.0-liter Subaru Boxer engine features “square” configuration (bore and stroke dimensions identical) for high-revving performance; double overhead camshafts and dual Active Valve Control System (DAVCS); fuel injection system combines direct injection and port injection technologies; very high compression ratio; high specific engine output: 100 hp/liter.
• Choice of 6-speed manual and automatic transmissions; optional automatic has steering wheel paddle shifters, Sport mode, winter mode and downshift blipping control.
• Torsen® limited-slip differential.
• Double-wishbone rear suspension.
• Electric power steering.
• 4-wheel vented disc brakes.
• Vehicle Stability Control (VSC) and traction control system (TCS) with 5 modes, including Sport mode and TCS Off for track driving.
• 17 x 7-in. aluminum alloy wheels with 215/45 R17 summer performance tires.
• Aluminum hood.

Key Facts / Design and Amenities

• Premium and Limited trim lines.
• 2+2 seating with enough trunk and interior room to transport four tires and tools for track driving.
• Standard navigation system with voice control and comprehensive infotainment capabilities (see standard equipment).

Key Safety Features

• Ring Shaped Frame Reinforcement body structure provides outstanding occupant protection.
• 3-point seatbelts for all seating positions, front seatbelt pretensioners and force limiters.
• Subaru Advanced Frontal Airbag System; dual-stage deployment driver and front passenger airbags; front seat side pelvis/torso air bags and side-curtain air bags (SRS).
• 4-channel/4-sensor Anti-lock Brake System (ABS) with Electronic Brake-force Distribution (EBD), Brake Assist and Brake Override system.
• Safety pedal system.
• Whiplash protection front seats.

Standard Features, BRZ Premium

• 12v power outlets: one in glove box and one in center console
• 24-hour roadside assistance for vehicle limited warranty period
• 3-spoke leather-wrapped tilt and telescoping steering wheel with red stitching.
• Fold-down rear seatback
• Aluminum-alloy pedal covers (including driver’s footrest)
• Auto on/off High Intensity Discharge (HID) headlights, low and high beam
• Touch-screen GPS navigation system with:
  • 6.1-inch LCD screen
  • AM/FM stereo with HD radio
  • Single-disc in-dash CD player
  • 196-watt amplifier
  • 8 speakers
  • MP3/WMA capability
  • Voice activated controls
  • Bluetooth hands-free phone connectivity
  • Bluetooth audio streaming connectivity
  • iPod® control capability
  • iTunes® tagging capability
  • USB port
  • XM® Satellite Radio (subscription required)
  • XM NavTraffic (subscription required)
  • SMS text messaging capability
  • 3.5mm auxiliary audio input jack
• Manual climate control system with cabin air filtration
• Carpeted floor mats
• Chrome interior door handles
• Cruise control
• Cup holders integrated into door panels and two in center console
• Digital clock
• Digital dual-mode trip odometer
• Digital outside temperature gauge
• Dome light with off-delay
• Driver’s footrest
• Sport design instrument panel gauges: Speedometer, tachometer, digital speedometer integrated within tachometer, coolant temperature gauge, fuel gauge
• Height-adjustable driver’s seat
• Illuminated ignition switch ring
• Dual visor vanity mirrors
• Leather-wrapped shift handle and parking brake handle
• Multi function display with current and average fuel economy
• Performance-design front seats with height-adjustable head restraints
• Power door locks
• Power side mirrors
• Power windows with driver’s and passenger’s auto up/down with pinch protection
• Rear window defroster with timer
• Remote fuel door release
• Remote keyless entry system with engine immobilizer system
• Seatback pocket on front passenger seat
• Variable intermittent windshield wipers

BRZ Limited adds:

• Alcantara seat inserts with leather bolsters All-Weather Package (dual-mode heated front seats, heated exterior mirrors)
• Dual illuminated visor vanity mirrors
• Dual-zone automatic climate control system
• Fog lights
• Front door courtesy lights
• Keyless Access and Start with illuminated engine start/stop button
• Rear trunk spoiler (body color)
• Security system

Optional for Premium and Limited: 6-speed automatic transmission with manual shift mode, downshift blipping control, steering wheel paddle shift control switches, sport shift mode and snow shift mode.