Crown Royal Introduces 12-Year Reserve: Aged To Perfection

Crown Royal just added a new gem to their Reserve line with the introduction of Crown Royal Reserve Aged 12 Years Blended Canadian Whisky. A patiently aged blend, this remarkable new expression is a showcase in craftsmanship, with each barrel hand-selected by their master blenders and aged for a minimum of 12 years.

This new Crown Royal Reserve Aged 12 Years is an approachable yet elevated offering, which highlights the artistry and dedication that define Crown Royal. With richer depth, bolder flavor and delicious complexity, this refined whisky sets a new standard for Crown Royal Reserve and is a reflection of the incredible things to come to those who put in the time.

“Crown Royal Reserve Aged 12 Years stays true to the tradition of the original Crown Royal Reserve offering while elevating the flavor profile with more pronounced fruity notes. This expression enhances what makes Reserve unique within the Crown Royal portfolio, now featuring the exciting addition of an age statement that provides a more elevated experience for our consumers,” said Mark Balkenende, Master Blender at Crown Royal.

Whisky drinkers and new fans of the category can expect even bolder and more complex flavor with the new Crown Royal Reserve Aged 12 Years, with more notes of baking spices on the palate and more fruit flavor in the blend, balanced with light notes of vanilla. The tasting experience culminates with a lingering, warm finish, complemented with notes of cinnamon.

“Crown Royal Reserve Aged 12 Years represents our commitment to delivering exceptional quality without compromise. With this new expression, we’ve enhanced our Reserve line with an age statement that reflects the craftsmanship and character of the whisky. It’s a testament to our dedication to innovation, providing whisky enthusiasts with an approachable yet elevated experience,” said James Valdes, Director, Crown Royal.

With an ABV of 40%, Crown Royal Reserve Aged 12 Years is best enjoyed neat or on the rocks. Beginning this month, whisky lovers can find the new Crown Royal Reserve Aged 12 Years offering onto shelves at a suggested retail price of $49.99 for a 750ml bottle.

Honestly, that’s a pretty great value for an aged, premium Canadian whisky like this, and it’s definitely a must-have for any true whisky connoisseur. Also makes for a great holiday gift!